In the world of AI tools, ChatGPT often gets named as the de facto standard. But what if you want an alternative that pairs strong AI capabilities with a serious focus on privacy and safety? Meet Claude, built by Anthropic. Where ChatGPT aims for breadth and broad applicability, Claude positions itself as a reliable counterpart with a unique focus on data protection and privacy-friendly work. Privacy matters a lot to Echovise, so this is an area we follow closely.
Anthropic recently introduced a series of new features for Claude. The improvements focus on integrating Claude into your workflow, customising how it communicates, and streamlining personal settings. Here is what these updates mean.
Google Docs integration: direct access to your documents
One of the standout updates is integration with Google Docs. Claude can now pull information directly from your documents, leading to more relevant and accurate answers. You can attach Google Docs to chats or projects so Claude can use the content for analysis, summaries, and strategic support.
- What can you do with it?
- Summarise long documents in seconds.
- Use historical context to support decisions.
- Quickly retrieve and apply specific information.
The feature is available to users on the Pro, Team, and Enterprise plans.

Custom styles: communication on your terms
With the introduction of styles, you can shape how Claude responds. Whether you want formal, concise, or educational replies, Claude adapts its writing style to your preferences.
- Available styles:
- Formal: suited to professional communication.
- Concise: short and direct.
- Explanatory: ideal for educational use.
You can also create your own styles by uploading example texts and giving instructions. That helps Claude align even more tightly with your specific needs.
Profile preferences: personal settings for consistency
With profile preferences you can set global guidelines that apply to every interaction with Claude. Think of your preferred programming language, relevant context about your work, or specific guidelines you want by default. The feature means you do not have to re-instruct Claude every time, saving time and improving consistency.

What makes these features stand out?
These updates let you integrate Claude directly into your workflow while keeping full control over how the AI communicates and handles your preferences. They show that Anthropic keeps investing in practical improvements that make Claude increasingly relevant for business use.
With its strong focus on privacy and the introduction of these new features, Claude is a valuable option for organisations that want to optimise their AI tools without compromising on data protection.
Want to know more about how tools like Claude can strengthen your organisation? Get in touch with Echovise. We are happy to help you implement smart, privacy-friendly AI solutions.

